Slade Sherman

Slade Sherman’s Blog on Marketing and Small Business

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Posts tagged Small Business Marketing

Small business advertising: What a load of rubbish!

This morning I collected my snail mail at 11:20am. Like any other day I noticed the junk mail or ‘spam’ in the mailbox and it made me question who’s sending me this stuff. So in one day, from my single mailbox here’s a summary of what I got: addthis_url = ‘http%3A%2F%2Fwww.sladesherman.com%2Fsmall-business-tools%2Fsmall-business-advertising-what-a-load-of-rubbish’; addthis_title = ‘Small+business+advertising%3A+What+a+load+of+rubbish%21′; addthis_pub [...]

Posted on June 19th, 2009 under Small Business Tools. Tags: , . Comments: None

Discount Marketing Plan: Should you provide a discount?

I have assisted many companies with running their local discount reward programs and part of this process involves contacting local small businesses and asking them to provide some discount for members of the reward program. One of the first questions I’m usually asked is ‘should I provide a discount?’ and the answer isn’t always clear [...]

Posted on April 22nd, 2009 under Marketing Plan. Tags: , , . Comments: None