What impact will Social Media Have on Search?
With the growth in Social Networking platforms like Twitter and Facebook many marketers are questioning the value of search and traditional SEO strategies. The following video provides a really useful discussion on the topic and is worth viewing if you are interested in how Social Media can enhance your business promotion.
Here’s my summary:
- Twitter and Facebook are great because the enable real-time-search. When something happens it’s online immediately for the whole world to see.
- So Social Media will enhance traditional search without circumventing search.
- People are using social media more than email according to the video and this will force a rethink on marketing strategy for both email and social media.