I spoke with Patrick Stafford from Smart Company earlier and in relation to the new location based features for business being implemented by Facebook. See his article here.

I think this development is great for businesses and every small business should be considering promoting on social media for a number of reasons:

1. The only cost in promoting is your time.
2. Most social networks like Facebook, Foursquare and Myzerr offer excellent targeting options.
3. In many cases social networks are ‘open social’ and allow promotions on one network to be easily shared allowing for promotions to go viral.
4. As the web becomes more mobile, people will be searching for your business ‘on the move’ using their phone / ipad etc, and you need to be on the map for these mobile savvy customers to find you.

Technorati Tags: Facebook, Foursquare, Myzerr, Social Media, Web2.0 Weapons